Identity: Knowing Who You Are and Leading from It

Identity: Knowing Who You Are and Leading from It

May 07, 20267 min read

Anchor Scripture: Colossians 3:3
"For you died, and your life is now hidden with Christ in God."

Identity is one of the deepest forces shaping a man’s life. It influences how he thinks, decides, performs, relates, and leads. Many men spend years building careers, solving problems, carrying responsibility, and pursuing success while rarely slowing down to ask the most foundational question of all:

Who am I really?

The world offers unstable answers. It says you are your income, your title, your wins, your failures, your appearance, your reputation, or the approval of others. But every one of those foundations can shift. When business rises, confidence rises. When business falls, identity often falls with it.

That is why Paul’s words in Colossians 3:3 are so powerful:“Your life is now hidden with Christ in God.”

This means your truest identity is no longer exposed to the constant swings of circumstances. Your real life is now secured in Christ. Like treasure placed in the safest vault, your worth, belonging, and future are held in Him. You are no longer primarily defined by your past, your pressure, your performance, or the opinions of others. You are defined by union with Jesus.

It also means your identity is not something you must manufacture, it is something you receive.

You do not wake up each day trying to earn worth. You wake up already loved.
You do not lead in order to matter. You lead because you already matter.
You do not strive for acceptance. You work from acceptance.

For many men, the workplace becomes the daily battleground of identity. Pressure exposes insecurity. Conflict reveals fear. Success can awaken pride. Delays can stir anxiety. The marketplace often uncovers what we truly believe about ourselves.

Yet it can also become one of God’s greatest classrooms.

When identity is rooted in Christ, work changes. You can pursue excellence without being enslaved by results. You can handle criticism without collapsing. You can celebrate success without arrogance. You can make hard decisions without fear controlling you. You can lead people as a servant rather than use them as stepping stones.

A practical lens for this month is the GPS framework:

G — God

What does God say about me? Before culture labels me, before metrics measure me, before comparison tempts me, God speaks first.

P — People

How does identity shape the way I treat others? Secure men honor people. Insecure men often use people.

S — Strategy

How does identity influence my leadership thinking, business decisions, and execution? Strong identity creates stronger leadership.

This month we will explore five pillars of identity: Alignment, Decision-Making, Execution, Relationships, and Impact. Each pillar helps us move from simply knowing truth to living truth.

Because when a man knows who he is in Christ, leadership strengthens, relationships heal, and influence deepens.


Pillar 1: Alignment

Am I Living from Who I Am in Christ?

Scripture: 2 Corinthians 5:17
"If anyone is in Christ, the new creation has come: The old has gone, the new is here!"

Many men know Bible truth but still live from old labels. They believe they are forgiven, yet still carry shame. They believe God provides, yet still live in fear. They believe they are new creations, yet still let the past define them.

Alignment means bringing your daily thoughts, emotions, and actions into agreement with what God says is true.

At work, misalignment often sounds like this:

  • I’m only as good as my last month.

  • If I fail, I am a failure.

  • If they criticize me, I must not be enough.

  • If I slow down, I lose value.

But God says something better. You are His. You are new. You are loved. You are called.

Alignment changes how you walk into meetings, handle setbacks, and face competition. You stop striving to prove yourself and start working from security.

Ask yourself:

  • Where am I still living from an old identity?

  • What truth has God already spoken over me?

  • What would change if I believed Him today?


Pillar 2: Decision-Making

Are My Choices Driven by Identity?

Scripture: Galatians 2:20
"I have been crucified with Christ and I no longer live, but Christ lives in me."

Every decision reveals identity.

When identity is insecure, decisions are often driven by fear, ego, urgency, or approval. Men say yes when they should say no. They avoid difficult conversations. They chase deals for significance. They compromise values to win.

But when Christ is the center of identity, decisions become steadier and wiser.

You can choose integrity over fast profit.
You can choose courage over comfort.
You can choose patience over panic.
You can choose faithfulness over image.

Strong decision-making begins when a man no longer needs every choice to validate him.

In business, identity-based decisions ask:

  • Is this wise or merely impressive?

  • Is this aligned or just urgent?

  • Is this faithful or just profitable?

  • Is this driven by fear or by faith?

A secure leader makes better decisions because he is not trying to save himself through success.


Pillar 3: Execution

Where Am I Inconsistent?

Scripture: Ephesians 4:1
"Live a life worthy of the calling you have received."

Identity must move from belief into behavior.

Many men sincerely want to live well but remain inconsistent. They value peace but practice hurry. They value family but neglect presence. They value integrity but tolerate small compromises. They value health but ignore discipline.

Execution asks: Does my lifestyle reflect my identity?

If you are a man of God:

  • Does your calendar show it?

  • Does your money reflect it?

  • Does your speech reveal it?

  • Do your habits support it?

This is not about perfection. It is about congruence.

Small daily practices matter:

  • Prayer before phone

  • Gratitude before complaint

  • Preparation before chaos

  • Ownership before excuses

  • Presence before distraction

The gap between belief and behavior often creates frustration. Closing that gap creates momentum.

Faithful men are not flawless men. They are men who keep aligning action with calling.


Pillar 4: Relationships

How Does Identity Shape How I Treat Others?

Scripture: Romans 12:10
"Be devoted to one another in love. Honor one another above yourselves."

Identity always shows up in relationships.

When identity is weak, people become competitors, threats, tools, or sources of validation. We compare ourselves to them, dominate them, avoid them, or need them to constantly affirm us.

But secure identity creates freedom to love.

You can celebrate another man’s success without jealousy.
You can listen without needing to control the room.
You can serve your team without needing applause.
You can correct with humility rather than superiority.

At home, identity matters deeply. Many men bring marketplace stress into family life. Insecurity often becomes impatience. Pressure becomes withdrawal. Exhaustion becomes irritability.

But a man secure in Christ becomes steadier, safer, more present, and more loving.

At work, people often experience your identity before they hear your words. If you are anxious, they feel it. If you are grounded, they feel that too.

Ask yourself:

  • How do people feel after interacting with me?

  • Am I honoring people or using people?

  • Where is insecurity damaging connection?


Pillar 5: Impact

What Changes When I Lead from Identity?

Scripture: 1 Peter 2:9
"You are a chosen people, a royal priesthood… that you may declare the praises of Him who called you out of darkness into His wonderful light."

God gives identity not merely for comfort, but for mission.

When a man knows who he is, he becomes available for greater kingdom impact.

He wastes less energy proving himself.
He shrinks back less in fear.
He gets distracted less by comparison.
He leads more clearly.
He loves more freely.
He serves more joyfully.

Identity multiplies influence.

In business, impact may look like:

  • Leading ethically under pressure

  • Encouraging struggling employees

  • Creating a healthier culture

  • Modeling peace in chaos

  • Making wise long-term decisions

  • Opening doors for spiritual conversations

People notice grounded leaders. In a noisy world, steadiness stands out. In an ego-driven world, humility shines. In a fearful world, courage becomes compelling.

When identity is rooted in Christ, leadership becomes more than success, it becomes witness.


Final Reflection: Let GPS Guide You Daily

Use GPSas a daily identity check this month:

G — God

What is God saying about who I am today?

P — People

How is my identity affecting the people around me?

S — Strategy

How is my identity shaping my leadership thinking and decisions?

You do not need to create an identity this month. You need to receive one.

You are not your title.
You are not your failure.
You are not your fear.
You are not your past.
You are not your last quarter.

Your life is hidden with Christ in God.

Lead from there.
Love from there.
Decide from there.
Work from there.

Because when identity is settled, leadership strengthens, relationships heal, and impact grows.

As the Area Director of Southern California for CBMC USA, Marc has been connecting marketplace men of faith with one another, resources, and Jesus for over five years. CBMC USA is a national organization that empowers Christian CEOs, presidents, and business owners to lead with excellence, integrity, and purpose.

Marc Ottestad

As the Area Director of Southern California for CBMC USA, Marc has been connecting marketplace men of faith with one another, resources, and Jesus for over five years. CBMC USA is a national organization that empowers Christian CEOs, presidents, and business owners to lead with excellence, integrity, and purpose.

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